Steven Tyler, Sofia Vergara, David Beckham, Salma Hayek. I don’t honestly think they are eating Burger King chicken fingers... but I also don’t care. I am in love with the new BK ad campaign featuring these celebrities. I think the manager ‘John’ is an amusing sidekick for them, and I think the spots are well written, well edited and well conceived.
I also must admit, I saw the Mary J. Blige spot (now pulled due to massive controversy), and I don’t see anything upsetting about it. It’s chicken. She’s singing about it. Who cares?
Either way, the new tagline reads “Exciting Things Are Happening At Burger King,” And after watching these commercials, I just may believe it.[clear]