Iperdesign is driven by the philosophy of sense-appeal branding as a way to create a stronger synergy between all of the elements that express your brand. This approach combines the proven tenants of sensorial branding – engaging as many of the five senses as possible – with our 3D Process of Definition, Design and Delivery in order to encourage close collaboration with all of our clients and lead to innovative results. Within this framework, we offer a full range of digital and print services encompassing Brand Identity, Communication and Interaction.

Sensorial Branding

Engaging your audience on multiple levels is one of the most important aspects of effective branding, and so we approach each project with a goal to bring in as many of the five senses as possible. This encompasses everthing from the visual appeal of logos and print advertising campaigns, to considering the impact of the paper you choose for your brochure, the interactive capabilities built into your mobile Web site, the packaging that sells your product, and even the inspiration you add to your own office space or company-sponsored events.

3D Process

While sensorial branding is the inspiration for our creativity, the 3D Process is the implementation strategy that creates success.We strive to work with our clients according to three distinct phases – Definition, Design and Delivery.

Definition

We work in close collaboration with you to gain an in-depth understanding of your project’s characteristics and objectives in order to formulate the best creative strategy.

Design

Next, we translate the creative strategy into clearly communicated concepts for your review.

Delivery

Once final approvals are given, we prepare your optimized design and follow it through all phases of production.

We encourage our clients to provide input during every phase of the process, and believe your contribution is important to the success of any project.