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usa

16 N. 3rd Street
Second Floor
Philadelphia, PA 19106
Tel. +1.215.253.4605
Fax +1.801.880.2168

italy

Via Ombrone 14
00198 Roma
Tel. +39.06.647.81980
Fax. +39.06.622.98280

Our Process

From strategy to delivery, this is how iperdesign brings inspired marketing concepts to our clients:

Analysis

The first step to a successful marketing initiative is analysis. We pinpoint a specific target audience and develop a strategy by conducting careful and thorough research of the current market, along with analysis of our client’s unique industry and their direct competitors. We also develop a production schedule for all necessary deliverables.

Definition

Creating a strategy takes everything into account. By defining the vision and goals of our clients, we work to develop a plan that speaks directly to their needs. Determining the core attributes of each company helps us to speak in an appropriate voice for the brand’s values.

Design

Design is where the ‘fun’ begins. After developing several concepts, all adhering to the brand voice, we work closely with our clients to create just the right piece. We offer product or company naming, tag lines, copy platforms and logo design in each project… and that’s only the beginning.

Development

Once a concept is chosen, iperdesign begins executing and developing the tactics. We help our clients to develop the key brand drivers that will be the foundation of their marketing and business plans.

Delivery

We’ve hit the final phase. The strategy is conceptualized, designed and developed. Now it’s ready to be launched. We are a partner with our clients, providing excellent service and exciting ideas for their brand’s present and future. We provide them with brand standards and guidelines, as well as training and assistance down the road.